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How to Be a Media Darling is a practical public relations guide that teaches you step-by-step how to be your own publicist and get media coverage-all while taking the mystery out of getting your brand the attention it deserves. In this book, you'll learn how to: Lay out a strategic publicity plan, develop compelling ideas for the media, social media, and more, and get the media to come to you and offer you free advertising for your brand. With How to Be a Media Darling, you'll be able to transform your brand, showcase your ...

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