The Making of Modern Tourism: The Cultural History of the British Experience, 1600-2000 (2002 edition)

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At the end of the twentieth century, tourism is the world's largest single industry. Tourism, however, is not only an economic and social phenomenon but can be 'read' in semiotic terms centred around dreams of alternatives to everyday life. The images, which today dominate advertisements for tourist products, had to be constructed and sustained, invented and remoulded over a long historical process. It seems that without this distinctive historical and cultural 'baggage' the remarkable social practice of taking holidays ...

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