Universal Principles of Design: A Cross-Disciplinary Reference

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Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work - until now. Universal Principles of Design is the first cross-disciplinary reference of design. Richly illustrated and easy to navigate, this book pairs clear ...

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George S

Sep 15, 2011

WOW!

where has this been all my life? Nice, brief, cogent, description of almost everything related to design. LOVE it, bought a total of 4 to make sure work-mates had a copy for reference.

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