Feb 24, 2011
Very good book for a Master degree. Excellent vendor service.
Sep 9, 2010
Great service, great shipping ... I would recommend this seller.
Jun 3, 2010
Good shape of the book, came two days after I ordered it (it was shipped ground) and I couldn't be more pleased at the price. Great job!
Oct 1, 2009
over all this book is simple to understand - not too much fancy wording :) - if your teacher picks this book you will be ok. not really a casual fun reading but you cant have everything in school books.
Feb 6, 2009
Marketing Management: This book by Philip Kotler describes the complex marketplace of all its facets, with many real life examples, pictures, graphs and other illustrations which helped me to understand all the relevant terms in simple easy words. I didn't have to struggle to understand what marketing management is and all about.I am looking forward to read its future editions.